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Procter & Gamble
Janet Domingo Fletcher is the marketing leader for all of P&G’s sports campaigns and sponsorships, including P&G’s iconic “Thank You Mom” Olympics campaign.
Janet has been with Procter & Gamble for 29 years, the last 16 years in marketing, working in roles spanning from global initiatives, to leading marketing for top beauty brands (Pantene, Olay, Secret). In 2009, Janet became one of the original architects behind the company’s award-winning “Thank You, Mom” campaign – and has led its corresponding marketing efforts for the Vancouver 2010 Winter Olympics, global expansion for the London 2012 Summer Olympics, the 2014 Sochi Winter Olympics and is currently planning for the 2016 Rio Summer Olympics.
Procter & Gamble’s Olympic program not only encompasses its well-known “Thank You, Mom” campaign, but also includes Olympic and Paralympic initiatives for 20+ brands. Janet leads all corresponding efforts, in addition to 20+ custom retailer campaigns, joint business partnerships with companies such as NBC, Twitter and Google, relationships with the United States Olympic Committee and overseeing the iconic P&G Family Home on the ground during the Games.
In addition to Janet’s Olympic responsibilities, she also leads P&G’s corporate and brand NFL partnership, which includes partnerships with all 32 teams across more than 34 P&G brands and 23 retail partners. In the 2014/2015 season, the company’s efforts not only won a Clio, but also became one of the farthest reaching partnerships in sports – securing more than 10 billion earned impressions and many accolades for Always #LikeaGirl Super Bowl efforts.
Janet graduated from UCLA in 1987 with a Bachelor of Science in Civil Engineering. She joined P&G in 1987 beginning her career in engineering and manufacturing. She lives in Cincinnati with her husband, Matt, is the proud mom of three children (Sara, Michael, and Ryan) and is an avid runner.