Kathleen Francis
Chair/President, Women in Sports & Events (WISE)
Ms. Kathleen T. Francis is a recognized sports marketing leader with over 25 years experience leading the development and implementation of high-impact marketing programs. Over her career, Ms. Francis has created and executed unique, multi-faceted sports marketing strategies that work at the grassroots level, for not-for-profit as well as major corporations including AXA/Equitable, Major League Baseball, the Meadowlands Sports Complex and the USTA. Currently Founder and President of Oasis Sports Ventures, LLC, Ms. Francis has used her knowledge to pilot test a national grassroots tennis tournament targeted to families, showcasing the cross generational appeal of this lifetime sport. As Chair/President of WISE (a national membership organization for women in the business of sports) she has spearheaded its re-positioning and expansion, resulting in a new 501©3 charitable status and new educational programming and corporate partnerships.

Ms. Francis earned her MBA from Rutgers University and her BA from Xavier University (LA). After forays in the field of human resources with a major financial services organization immediately after college, she decided to purse her interest in sports marketing, marrying her business acumen with her passion for sports.